"I proudly accept this award and begrudgingly forgive the Peabody Committee for taking three years to recognize greatness. On a personal note, I'd like to say that I've long been a fan of Mr. Peabody, as well as his boy Sherman," Colbert said.
COMEDY CENTRAL had been honored previously with two Peabody Awards for the multiple Emmy-winning "The Daily Show with Jon Stewart's 'Indecision'" election-year coverage in 2000 and 2004, as well as a 2005 Peabody Award for the network's long-running, highly-rated irreverent animated series "South Park," also a multiple Emmy-winner.
Considered the broadcast and cable industry's most prestigious prize, the Peabody Awards were announced by the University of Georgia's Henry W. Grady College of Journalism and Mass Communication, which has administered the Peabody Award program since its inception in 1940. The awards will be presented at a luncheon ceremony to be held at the Waldorf-Astoria in New York City on June 16, to be hosted by NBC News' Brian Williams.
30 Rock won the award as well, which shouldn't surprise anyone that watches the show.
